Dr. Vin Gupta, chief medical officer at Amazon Pharmacy, tells this week鈥檚 Video Forum about the company鈥檚 efforts to reinvent retail pharmacy. He asserts that, by starting with the customer and working backward, Amazon has created a better pharmacy experience. Gupta addresses the recent expansion of same-day prescription delivery to the New York and Los Angeles markets; the benefits of making RxPass available to Prime members on Medicare; and Amazon鈥檚 work with Eli Lilly on the latter鈥檚 direct-to-consumer initiative.
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